Statement of Intent

Institutions

 

 I can assure that my documentary posters will stay within the guidelines of the ASA as it will just be a footballer on a football pitch either playing or posing with a football. So there will be no graphic or inappropriate content included. The documentary would be aired at 7:30pm to 8:30pm on a Wednesday evening exclusively on BBC Three with their being some strong language involved. My posters will stay within the guidelines because I want my target audience to be attracted towards my documentary and not be put off by the posters as this would go against the ASA and my target audience wouldn’t be impressed at all.

 

 

Representation

The characters in my documentary posters will be represented in a positive way as my documentary is based on the rise of a new football club trying to do their best to work up the English divisions with the aim of Premier League football in the near future. The posters will be built around an active, sporty and motivational representation to make sure that the characters in my posters are being represented in the most positive way as I can make them. My posters will all be represented in a different but positive approach as I want to show dynamism and creativity in my products.

 

 

 

 Audience and Media Language

In order to attract my target audience, I will include in my poster’s footballers playing and posing with a football on a football pitch this would indicate to my target audience that this is a football documentary and it would attract people that are interested in sport. Also, in my posters I will have a big and bold title to immediately attract the eyes of my target audience. Taglines will be included to with the date and time of my documentary, so my target audience knows where and when to watch the programme. The colours that I will include are going to be colours that attract sports and football fans, for example red and blue. The age of my target audience is 16–25-year-olds.